Scanning Face for Right Foundation Color

This, obviously, is a new service at Lancôme’s counters in America. Hopefully, it’s here in Europe too, very soon. But does it really work? The light in a department store is somewhat diffrent from outdoor light either it is midday, morning or evening. Guess the scanner measures face color in common department store light…. So, I allow myself the benefit of a doubt. Here’s the newsletter from Makeup.com:

The Makeup Product That Has Us Excited for 2016

We don’t about you, but we’re already in the planning stages for the New Year — bringing with it the promise of new beginnings and, of course, new makeup. One of the things we’re most excited about is the new Lancôme Le Teint Particulier Custom Made Makeup. The name says it all: The highly anticipated foundation was designed to fit your skin to a T, as in, a perfect match. Although it’s not yet available to the masses, it’s on its way and we can hardly contain our excitement!

Lancôme's New FoundationPinterest

Why It’s Different

Gone are the days of spending hours in the makeup aisle trying to figure out if your skin tone is “light”, “fairly light” or “natural light”. It seems no matter how long we take in carefully selecting a foundation shade, we still manage to get it wrong.

The new Lancôme foundation eliminates this frustration and doubt by introducing a one-of-a-kind system that matches your foundation shade perfectly to your skin tone. Here’s how it works: A Lancôme beauty advisor scans a client’s skin to get the ins and out of their facial hues and undertones. The information is entered into a state-of-the-art system to create a custom formula based on all the data received. Your personalized foundation is then blended right there at the counter and you are given your own shade number. This number serves as a reference for refills, so you never have to cry over picking a foundation ever again!

RELATED: Beauty 101: What’s Your Skin Tone

Why You Need It

In addition to fitting your skin tone perfectly, this foundation is the cream of the makeup crop in terms of coverage. The technology that matches your shade, also allows you to customize your coverage (full, medium, sheer). And, if that hasn’t won you over yet, the formula provides 24-hour hydration and won’t dry your skin out or get cakey!

The new Lancôme Le Teint Particulier Custom Made Makeup is currently available at Nordstrom Del Amo Fashion Center and Nordstrom Downtown Seattle. The product will roll out in additional Nordstrom locations in 2016.

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